Stay Active-This is difficult for even the most seasoned social marketers at times.
Staying active. We all seem to come in bursts, actively posting and
updating for days on end, only to get busy with other projects and neglect to update our blogs,
walls, profile pages or social portfolios for days (or weeks) on end.
Do your best to focus on consistency, even if in the beginning, your activity is minimal.
It’s best to get into a habit or a specific schedule so that people continue to see you up
front and center. The last thing you want to do is minimize your marketing outreach that you spent
weeks creating, simply because you seemed to have disappeared, out of the blue.
Connect Remember that you are there to communicate and
connect with your customer base. You want to do your best to always be sincere, genuine and honest.
People will notice this, believe me. If your content is solid, your products of high
quality, people will remember that, and return to your site again and again.
Minimize costly mistakes (to both your bottom line and your reputation) by thoroughly researching your
market, finding out what they want and giving it to them. Once you build up credibility, you will find it
easier to influence your market with a single post, and to expand your outreach even further.
Take some time to fill out your social profiles, update with images, personal photos, your current
activity. While you are a marketer first, friend second, you want to form a personal connection with your
target audience. Here are some of the best social communities to get involved with: